How to setup Google Analytics

Google Analytics is the best way to track statistics for your blog. You can use it to gather all kinds of invaluable information about your visitors:

  1. How many people visit your blog
  2. How people find your blog (search engine keywords, links, etc.)
  3. Which blog posts are most visited
  4. How long they spend reading your blog before moving onto another site
  5. How frequently they return
  6. Where they are geographically located

Fotojournal is setup to easily use Google Analytics, here’s how you do it!

If you don’t already have a Google account, go to Google Analytics and sign up. Once you’ve signed up you should have access to the Analytics backend. In the top right hand corner you should see a drop down menu that looks like this:

analytics_create_new_account.jpg

From the drop down menu select the bottom option, “Create New Account…”

Click “signup” and you should find yourself at this page:

analytics_setup.jpg

Type your FotoJournal blog address in the Website’s URL textbox, for example: yourname.myfotojournal.com. Do not include www at the start. (Note: if you’re using a custom domain, type it instead).

If you follow the signup process from there Google should e-mail you a snippet of code to insert into your blog. This process is necessary in order for Google to confirm you are actually the owner of the blog.

Now you must add this tracking code to FotoJournal. Click Settings in the FotoJournal menu and copy & paste your Google Analytics tracking code into the appropriate textbox:

fjanalytics.jpg

Then click the Save button.

It can take 24-48 hours for Google Analyics to begin gathering data. From then on, simple login to your Google Analytics account to see all kinds of cool statistics about your blog traffic!

If you’re really into tracking stats check out this cool Google Analytics iPhone app: http://analyticsapp.com/

Related: You might also be interested in setting up Google Webmaster Tools for your blog.


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